Srujan is an annual multidisciplinary management journal, published with an aim to provide a print and online platform for management researchers, students and academicians to publish their original works and refer for knowledge enrichment. It is the official journal of Dr. V N Bedekar Institute of Management Studies. “Srujan” means Creation. This journal was conceptualized to promote research and development in management education and become a medium through which innovative ideas evolve. These ideas can then catalyze the creation of a body of a multi-disciplinary and global management thought, which can be useful to industry, government, teaching fraternity and the student world.

Srujan has adopted a multi-disciplinary approach to highlight the developments, innovations and intellectual research works in the extensive field of traditional and modern management, business theory and business models, intellectual contributions in management excellence and social and economic practices that contribute to business and societal growth.

Srujan considers original research works, surveys, opinions, abstracts, case-studies and essays that deliberate on ideas, suggestions and works that have global, national, or regional perspective.

Substantial research content in the specific verticals include, but not limited to, domains of finance, marketing, operations management, information systems, human resource, organizational theory and behavior, design thinking, project management, quality management, sustainable business management etc. will be considered for publication.

The journal is always open to ideas and suggestions in terms of content and publication. The ultimate goal is to increase knowledge, experience and the outcome and thereby a strong emphasis is laid on the quality and authenticity of the content.